I painted this week’s Thirsty Thursday beer painting in response to the recent heat that Midnight Sun Brewing Company has received over the name and label design of Belgian Tripel called the Panty Peeler. I remember first tasting the Panty Peeler at the original facility on Arctic Blvd in 2003 when the beer was called Épluche-Cullote, French for Panty Peeler. In 2008 the name changed to Panty Peeler, because Americans were confused by the French name. This beer is now available on draft at the Loft at Midnight Sun Brewing, in 22-oz bottles, and in cans. Midnight Sun has won awards for this beer, the latest being a silver medal in the Can Can Awards in the Belgian style ale category.
So, the beer is sexy, the design on the can is sexy. Everyone knows sex sells. But is it sexist, and does it promote “rape culture”, as some critics have recently claimed? I think not. The term “Panty Peeler” is a bit ambiguous. The Urban Dictionary defines it as, “something said, or done that is almost sure to get a chick to sleep with you. A candlelit dinner with rose petals could be a huge panty-peeler.” This does not have anything to do with rape. Promiscuous? Yes… Criminal? Absolutely not! Courtship is part of sex and is completely natural. People who are looking for sexism and rape in anything and anywhere are in denial that women can choose to have sex. Consensual sex does not mean rape. Women enjoy sex too. Everyone knows that alcohol is an aphrodisiac. In my mind a delicious Belgian Tripel is aptly named Panty Peeler. Shame on you, prudish party poopers, for taking an innocent, whimsical product and linking it to a heinous crime. I stand behind one of my favorite breweries, and the wonderful people who run it. It would be sexist not to.